Intended as a work environment but above all as a family. And this is how we imagine today’s family: a group of different and distinct people, united by love and the desire to create a well-oiled single gear.
Our visual concept depicts this. A group of people who, thanks to teamwork, build something unique and wonderful. And in this case it's also imaginative. But isn’t it exactly what happens in the kitchen? Different ingredients create a unique dish.
Based on this concept we have developed the various editorial lines.
- Guardini for the whole family.
To introduce each product, we thought of family situations in which food is at the centre of attention. A quarrel, for example. How many times did we prepare a “reparative sweet” to make up?
Or the day when grandmother decides to reveal her mastery and cooking as if we were at Christmas lunch. Thanks to the BakeAway line we can take home...a piece of her. - Family recipes, the film.Many stories dear to our hearts are the protagonists of “special” families in which teamwork has been the secret weapon. We have associated each of these with a recipe and the baking sheet suitable for its preparation. What else could Snow White prepare for her dear dwarves if not an apple pie? Possibly not made with poisoned apples!
- Family knowledge.
Guardini has always tried to give suggestions on how to best prepare dishes. Sometimes for generations, each family harbours small but important secrets. We have collected the most special ones to share with our followers. - Guardini Team
As in any self-respecting team, there are rules to follow. It is a sort of bon ton that applies to the family, but also to the work environment, in the office or at school with classmates. This is because we believe that on social networks it is important not only to talk about products and the world of products but also about values and “good” habits..
These topics will be enriched with posts linked to the festivities, when the family and team spirit is stronger than ever. We will offer culinary and aesthetic suggestions to make these precious moments to spend together even more unique.
With a hug we will conclude this adventure that has explored the values that best represent the Guardini company. Love, Tradition, Quality, Art and Family.
